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Facts and Figures on Tourism in Tirol

As one of the leading industries in the country, tourism is an important employer and economic generator. Here we take a closer look at the most important facts and figures: what is the economic significance of the industry, where do our guests come from and how long do they stay in the country?

The 2024/25 tourism year

49.6 million overnight stays
338,000 beds

in summer. In winter, there are currently around 340,000 beds.

12.8 million guest arrivals
3.9 day stay

on average

49.6 million overnight stays
3.9 day stay

on average

12.8 million guest arrivals
338,000 beds

in summer. In winter, there are currently around 340,000 beds.

Main countries of origin of visitors in the 2024/25 tourism year

  • Germany: 26,714,427 overnight stays (53.8% proportion of total overnight stays)
  • Netherlands: 5,599,502 overnight stays (11.3%)
  • Austria: 4,050,880 overnight stays (8.2%)
  • Switzerland and Liechtenstein: 2,186,468 overnight stays (4.4%)
  • Belgium: 1,636,455 overnight stays (3.3%)

F.acT

F.acT is the central platform for well-founded information on tourism in Tyrol. With clearly prepared data and analyses, it helps to question widespread myths and to present tourism-related topics in a way that is comprehensible for different social groups.

Visit F.acT

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History of Tourism in Tirol 

Thanks to its favourable location between Germany and Italy, the people of Tirol have always been attuned to caring and catering for travellers.  The mountains may have been an obstacle in bygone years, but over time, they have developed into a coveted tourist destination.